• Home
  • The EDIT
  • About
  • Services
  • Contact
  • Shop
0

Memory Eden

Buildings
Sustainability + Impact

How to create an impact driven business

May 25, 2022

How can you create a brand or business that is impact driven and focused on leaving the world a better place?

There is a escalation, an intensifying, a quickening across the globe that is driving business and brand leaders to seek far reaching solutions to the problems we face on earth today – inequality, women’s rights, intolerance, housing, healthcare, and education, poverty, disease and drought. These challenges are too large and complex, and we can’t expect government, philanthropy and not for profit organisations alone to bring long-term solutions.

Eiffel Tower, Paris, France

We need everyone involved and it seems the global rallying call is being heard. From sustainable travel and leisure to to property management and real estate development in emerging or developed markets, there is a change coming. And rightly so. We need more brands building businesses that have a vision beyond themselves.

Consumers are also savvier than ever before and are increasingly making their purchase decisions based on the sustainability and impact credentials of the brands they choose. If businesses don’t live and breathe an empathetic, impact driven brand vision, they won’t find themselves surviving the mighty winds of change.

The ultimate goal for anyone or any business that desires to be make a lasting impact is to carefully think about creating quantifiable and valuable social or environmental change alongside their profits.

Golden Gate Bridge – San Francisco

What can you do to ignite your business’ impact?

  • Have the insight, foresight and wisdom to realise that resources here on earth are finite and that without the capital and action to address social and/or environmental issues we’re in danger of leaving a failing planet for our children to inherit.
  • Expect accountability and encourage innovative approaches to solving environmental and social problems within and without your business and community.
  • Support sustainable practices in all your business does – from recycling to sustainable production, building and construction, providing healthcare and social support to staff, to community participation in sustainable projects.
  • Consider impact investing – this involves injecting business capital into organisations that focus on social and environmental solutions – not for profit organisations, social enterprises and aged care, the arts, community development, health, employment, housing, renewable energy, sustainable agriculture and international development programs. Impact investing offers an alternative to philanthropists who are looking to go beyond traditional grant making. The outcomes you should expect are both financial as well as measurable social and environmental benefits. However impact investing is not a replacement for philanthropic contributions, but rather a complement, helping organisations leverage the power of markets to create change once they have proven the success of their model using, frequently, philanthropic contributions.
Tower Bridge in London, England.
  • Get your business ready for the energy transition—and the immense economic impact it could carry. Leading CEOs are now considering measures to ramp down their high-carbon businesses and grow new low-carbon ones, while managing changes to their cost structure and supply chains. They’re building capabilities to regularly assess exposure to risks and potential for opportunity on a granular level, especially as the underlying physical, cost, and policy assumptions continue to change. And they’re engaging continually with their top teams and boards to set their #energy and #sustainability agendas.
  • Chart a path to net-zero emissions. This may seem daunting but instead of trying to do it on your own consider partnering with companies like Watershed which helps companies, such as Shopify, Stripe, and Sweetgreen, decarbonise their businesses, from their direct operations to their entire supply chain. Its software analyses a company’s carbon emissions to build a climate-impact plan; such as Square’s December 2020 announcement of its net-zero target by 2030. Watershed’s data is instrumental in helping customers go to their biggest suppliers to pressure them to clean up their emissions. It also has created a marketplace where its customers can buy clean power and invest in carbon-removal projects—with Watershed’s software guiding companies to the solutions that will help them reach their goals. The startup has attracted high-profile customers, such as Airbnb, Expensify, and Vimeo. By the end of Watershed’s first year, it was helping customers manage emissions equivalent to more than four times the carbon footprint of San Francisco, the site of Watershed’s headquarters.

To explore more of our stories and insights, please visit The Memory Edit page.

Related

TAGS:accelerate decarbonizationcarbon emissionsclimate platformeco conscious travelfund ccarbon removalimpact investingmapping your business impactreduce carbon emissionsreduce emissionssustainabilityWatershed
0 Comments
Share
Memory Eden

Memory Eden is an odyssey into stunning interiors, travel and lifestyle, that I curate based on my love for storytelling, art and design. All content and products are sourced from creators, tribes and troves of inspirational finds.

You May Also Like

Murders, Hijackings and Eco Mayhem

September 24, 2022

A Tesla and a tiny house is #priorities

June 19, 2022

The best 100+ sustainable design and green living quotes

June 27, 2022

Leave a Reply Cancel reply

Previous Post
Memory Eden Stories: The Great Green Wall
Next Post
A guide to picking the best eco tipple
Hi, I’m Neva
Why Memory Eden exists

Why Memory Eden exists

Memory Eden is an odyssey into stunning interiors, eco abodes, travel and lifestyle, that I curate based on my love for storytelling, art and design. All content and products are inspired by creators, tribes and troves of inspirational finds with a focus on sustainably sourced materials. Follow us to find out more.

Get Eden Inspired @nevareadofficial

If you can't go out into spring, bring spring inside ...⁣ "We came, we saw, we conquered it all ...⁣ Plants. Life. Light.⁣ “We made love outdoors—without a roof, I like most, without stove, my favorite place, assuming the weather be fair and balmy, and the earth beneath be clean. Our souls intertwined and dripping with dew, and our love for each other was seen. Our love for the world was new.”⁣ I think I'm in console love ...⁣ The Michael chair by Brazilian brand A Lot of Brasil that has its brand identity founded in “industrial experimentalism”. It's 2022 collection is by the Brazilian designer Pedro Franco.⁣ Art, whatever form it takes, requires hard work, craftsmanship and creativity.⁣ "The beauty of a finely worked object points to the beauty of the craftsmanship. The beauty of the craftsmanship points to the beauty of the name which was the source of the craftsmanship. The beauty of the name of the craftsman's art points to the beauty of the craftsman's attributes manifested in that art."⁣ Standing 40 metres tall with water cascading down from the dome-shaped roof of Jewel Changi Airport (Jewel), the HSBC Rain Vortex is the world’s tallest indoor waterfall.⁣

Current Location

Current Location

Sydney, Australia

ARCHITECTURE + ART

INTERIORS + DESIGN

TRAVEL + LIFESTYLE

SUSTAINABILITY + IMPACT

To die for

Where I Shop

Okha

Ami Doshi Shah

J Bolin

Sika Designs

Net-A-Porter

Kosmios

Let's collaborate together

Interested in joining this enchanting odyssey as a creator, designer, destination or artist? Reach out to get featured in our content or on the Memory Eden shop.

Get in Touch

CREATE EDEN WITH ME ...

If you can't go out into spring, bring spring inside ...⁣ "We came, we saw, we conquered it all ...⁣ Plants. Life. Light.⁣ “We made love outdoors—without a roof, I like most, without stove, my favorite place, assuming the weather be fair and balmy, and the earth beneath be clean. Our souls intertwined and dripping with dew, and our love for each other was seen. Our love for the world was new.”⁣ I think I'm in console love ...⁣

  • Home
  • Terms and Conditions

Copyright © 2022 Memory Eden. All Rights Reserved. | Site Powered by Influence Media Site Powered by Pix & Hue.

CREATE YOUR OWN MEMORY EDEN. SNAP UP OUR FAVORITES BEFORE THEY SELL OUT. Dismiss

 

Loading Comments...